Website Design

Giggly's Photo Booth

Giggly's Photo Booth, a dynamic and fun photo booth rental service in Connecticut, sought a visually striking and SEO-optimized website. The site enhances the company brand design palette of purple, black, and white, with custom video backgrounds to create an immersive and engaging user experience. The site needed to cater to 169 towns across Connecticut, each with its own dedicated page to enhance local SEO. Additionally, the site's structure was to be organized by event type and services, with a clear path leading users to view pricing and inquire about rentals.

Photo Booth Rental

My Approach

Color and Theme Integration: Incorporated the brand's color scheme of purple, black, and white, ensuring a consistent and vibrant aesthetic across the website.
Video Backgrounds: Implemented high-quality video backgrounds on key pages to create an engaging and dynamic visual experience, showcasing the excitement of Giggly's Photo Booth services.
SEO-Focused Structure: Developed 169 individual town pages within Connecticut, each uniquely optimized for local SEO to maximize visibility and reach in each locality.
Content Organization: Organized the website content by event type and services, making it intuitive for users to navigate and find relevant information, from pricing to rental inquiries.
Responsive Design: Ensured the website was fully responsive, providing an optimal viewing experience across various devices and screen sizes.

The Result

Enhanced User Experience: The integration of video backgrounds and a cohesive color theme resulted in a visually captivating website, significantly increasing user engagement.
Improved Local SEO: The creation of dedicated pages for each of the 169 towns in Connecticut led to a substantial boost in local search visibility, drawing a targeted audience across multiple regions.
Streamlined Navigation: The well-structured content layout, categorized by event and services, made it easier for users to find pricing information and submit rental inquiries, leading to an increase in conversion rates.
Cross-Device Accessibility: With a responsive design, the website offered a seamless experience on all devices, enhancing accessibility and user satisfaction.